In the past year, when the emergence of covid-19 took the earth to rest and brought unprecedented challenges to the business world, digital marketing demand took a phenomenal climb. According to resources, more than 35% of the brick-and-mortar businesses worldwide shifted on-screen and leveraged the power of the digital world. As stated in the wall street journal’s report, social media saw a 23% surge within just a few days of lockdown. Since people were home .....

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